Bethenny Frankel, reality star turned businesswoman, has successfully taken her entrepreneurship and sold it to a major organization. Skinnygirl, a Frankel's brand of low calorie cocktails, was acquired in a purchase made by Fortune Brands Incorporated.
Despite selling the company, Bethenny Frankel will remain on hand for the organization to help with design, collaboration and marketing efforts.
Launched in 2009, Skinnygirl was created by Bethenny Frankel and David Kanbar.
Financial details of the acquisition were not immediately disclosed.
About Bethenny Frankel (Source: Wikipedia)
Bethenny Frankel (November 4, 1970) is a natural foods chef, television personality, and author. She was first introduced to television audiences in the 2005 series The Apprentice: Martha Stewart, where she placed second. From 2008 to 2010, she was one of the original five housewives featured on the Bravo reality series The Real Housewives of New York City. In 2010, she starred in her own companion series, Bethenny Getting Married?, and 2011's Bethenny Ever After
Bethenny Frankel Sells Her Skinnygirl Cocktails Business
Mar 22, 2011, 06:33 by David Hope